Latino? or Hispanic?

I feel that labels are one of the most enforcing reasons of discrimination. Though I understand and realize that labels will never dissapear, I feel that they are interpreted differntly amongst everything group and or individual. I wanted to find a good website that shows different sides to the label of Latino and Hispanics. Also in our book in the conclusion Bedolla feels that the label of "Latino" can be a bridge to bring "hispanics/mexicans/chicanos/latinos ect" together. It can help to form a positive group identity for all of these groups to share. Bedolla speaks about "colored-blind talk" about how scholars have the inabkility to show how this "multiplicity of experience is in fact the direct result of inequaliity of opportunity in American society across multiple demensions." She says that a collective identity would be positive, that this would also incorporate some understanding of "linked fate." This is how the individual see's themself linked to the overall group. The information I got below came from this website, I encourage you to read this even though it is long. http://www.lasculturas.com/aa/aa070501a.htm

If you're trying to figure out how to refer to a group of people, the one thing most Hispanics/Latinos agree one is that they prefer to be called by their immediate ethnic group. So if you're referring to Mexican-Americans, use that phrase instead of Hispanic or Latino.
Both Hispanic and Latino carry certain historical weights. The aspects that are good to some people are horrible to another. Here's a look at the pros and cons.

"Origins"
Hispanic is a term selected by the government after Hispanics lobbied successful to have the government acknowledge that they were a group impacted by prejudiced laws and social systems. It allowed for the government to track the needs of spanish-speaking people around the country as civil rights laws were being created and enforced.
Latino is seen as a term that originated within the community. The government created the other term, so it is considered more formal and imposing. The Latino label will often be used in more social and comfortable situations.
"Public Use"
Hispanic, since it is a government-endorsed term, will likely be used by formal institutions, especially if they are connected with the government in some way. This includes schools, non-profits, Congress and political speeches. In addition, since writing style is standardized in the media; Hispanic is more likely to be seen in the news.
Latino, since it is not a government term, will often be used by grassroots organizations, heritage groups and other community-based initiatives. Sometimes it is used to create a more community-oriented environment. Newspapers that serve an area with a high Latino population often start to use Latino. This could show an actual connection to the community, an attempt to connect with the community or a simple attachment to a new buzzword.
"Politics"
Hispanic is more likely to be used by conservative politicians. Since Cuban-Americans dominate Hispanic Conservatism, some connotations are weighted by their popularity in the Miami community. For instance, Hispanic is seen as more inclusive because some view Latino as a direct reference to European blood. So, there are some people who would say a mestizo person isn't Latino, but a pure Spanish person is. They see Hispanic as more inclusive.
Latino is more likely to be used by liberal politicians. It is likely meant to connect to the "grassroots" attitude that Democrats like to portray.
'Language"
Hispanic generally means "Spanish like" or "affected by Spanish". The more frequent connotation, especially by the government, is "Spanish speaking".
Latino is viewed as being a broad reference to Latin languages or people. While people hold this view, you're not likely to hear an Italian-American or Franco-American referred to as Latino. You might, however, hear Brazilians referred to as Latino because of the shared Iberian heritage.
"National Origin"
Hispanic is often seen as a direct reference to Spain. Because of this, it is sometimes rejected or embraced. Some still view Spain as the mother country while others reject it as a colonial master.
Latino is sometimes viewed as a direct reference to Latin countries, embracing France, Italy, Portugal and other countries. It is also viewed as a reference to Latin America (Latinoamericano). So, depending on how you view it, Latino calls on the old prejudices of peninsulares and criollos. It either holds the Americas or Europe in higher regard.
"Euro centric"
The history of the Americas is one of conquest. Those who have a closer identity to non-European roots often reject having European labels once again put on them. For those who don't have any European blood, it seems even more ridiculous to them that they should have a European label.
Hispanic is rejected by some because it focuses too much on Spain. Others embrace it for the same reason.
Latino is rejected by those who see it as a European reference. Others embrace it because it's so broad and they see richness in the diversity it brings.
"Inclusive"
Hispanic has heavy connotations favoring Spain. As a legal term, it refers to anyone from a Spanish-speaking country or heritage. This includes over 18 nations, but excludes the Portuguese and others.
Latino is very general. That is a problem for some and a justification for others. While it might technically include French and Italian people, it seldom takes that form in every day life. It also tends to be American-centric, favoring Latinoamericano. So it might include too many Europeans at times, but is often seen as excluding Spain from Latin America